Why we built DontMissIt.AI
The tool we wished existed for keeping up with everything we watch.
I'm a sports fan and a cord cutter — subscriptions scattered across Netflix, Max, Disney+, Prime, and a handful of others, plus a packed season schedule to keep up with. I kept missing the things I cared about most: my team tipping off or kicking off while I was busy, and — days later, on Reddit — that a new season of a show I follow had already dropped.
No tracker solved both. Most only cover movies and TV, and even then only tell you about their own catalog. I wanted one place that also tells me when my favorite teams play — the game, the time, and the channel — right next to my shows and movies. So I built DontMissIt.AI: track every team, show, and movie you follow, and get one daily digest, or a text, that tells you exactly what's on today — across every service and every major league.
By day I'm co-founder and chief strategist at Sortis, a Madison, Wisconsin agency where our SortisAI practice helps growing businesses build AI into how they actually work. DontMissIt.AI started as the tool I wanted for myself — and it's exactly the kind of practical, everyday AI we love building: quietly useful, and it saves you from missing the things you care about.